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Driving product adoption by empowering developers

Empowering devs by enabling them with products that get them skilled to solve problems.

Content

Enabling content that help devs succeed

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Product Marketing

Defining & customizing product messaging/campaigns for different audiences

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Field Marketing/Events

Connecting with devs where they are and keeping a pulse

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Branding

Spreading brand awareness through relatable visuals & brand voice in messaging on print/web

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Influencer Engagement

Working with industry experts to drive influence among devs

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Demand Generation

Driving demand through offline & online campaigns

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Partnerships

Working with other dev communities/companies for mutual benefit

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Customer Marketing

Increasing product adoption & revenue by helping customers succeed

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Email marketing

Running & managing email campaigns for communications

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Marketing Operations

Setting up & managing systems for efficient marketing

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Vendor Management

Working with external vendors in marketing deliverables

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Data-driven Marketing

Using data to inform decisions and market effectively

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Testimonials

What leaders in the industry say about my work

“I’ve had the pleasure of working with Karan at DigitalOcean. During that time, he proved to be extremely resourceful, data informed & action oriented as a Sr. Developer Marketing Manager. Karan was instrumental in creating successful webinars, running multi-city roadshows, and growing our Meetup program. In addition to his core responsibilities, he added value in many programs and initiatives including regional GTM strategy, email marketing, design and video editing. Karan was a true asset to the team and to our regional GTM efforts”

Tom Berger
Tom Berger
VP - Marketing, DigitalOcean

“Being one of the early hires on the DigitalOcean India team, Karan has played a key role in building a community presence for DO among developers in India. Karan is consistent in bringing new ideas to the team and is a creative marketer. Outside of fostering a community, Karan is also adept at brand design, email/social media marketing and video content production. Hustler, data oriented and process-oriented are the terms that best describe Karan. It’s been a pleasure working with Karan and he will be an asset to any marketing organization!”

Prabhakar Jayakumar
Prabhakar Jayakumar
Country Director - India, DigitalOcean